Notcoin creator launches Earn program offering token rewards for Telegram Wallet users

Open Builders, the creators behind the popular clicker game Notcoin, has introduced Earn, a launchpool platform designed to reward users for simply holding TON-based tokens in the Telegram Wallet app.

Built by TON Foundation, Wallet is a feature within the Telegram messaging app that enables users to manage and transact with cryptocurrencies directly through the platform. It supports assets such as bitcoin, USDT and TON ecosystem assets, allowing the buying, selling, exchanging and transferring of these digital currencies. Users can access the wallet by interacting with the @wallet bot on Telegram.

Earn is the first such initiative from Notcoin, designed to encourage participation in the ecosystem by offering users a way to unlock rewards without more complicated staking mechanisms.

Notcoin was the first Telegram game to pioneer the clicker model, where all users had to do was press a button and earn in-game currency, which later became a $1 billion token airdrop. Nocoin’s pseudonymous founder, who goes by Sasha, set out how the project could evolve in June. The plan for the next four years is for the project to become independent of the team by building sustainable and efficient subsystems, Sasha told The Block at the time.

Where do the rewards come from?

The Earn rewards come from new project launches effectively airdropping some of their tokens to holders of existing Telegram-linked, TON-based coins like NOT and DOGS, the team told The Block. Users can participate in multiple project pools at the same time, such as the Notcoin Pool or DOGS Pool, with hourly rewards distributed based on users’ leaderboard rankings from onchain snapshots. There are also exclusive pools for Gold, Platinum and Early Notcoin Stakers, the team said.

Users can simply request to access the pools, their wallet balance is automatically checked and if they meet the requirements, they can join and start earning rewards without having to move their funds or stake their assets. Conditions vary for each independently operated pool, and although anyone has the chance to participate, currently, rewards are only distributed to the top 100,000 holders in a pool, according to the team.

One of the initial projects featured on Earn is BUILD, a community-driven token created to reward active participants across Telegram's ecosystem. Earn is also set to introduce NOT PX tokens this month, broadening the range of rewards and offering additional opportunities for user engagement, the team said.

Telegram clicker game craze fuels TON blockchain growth

Telegram mini apps are lightweight, web-based applications that can be embedded and accessed directly within the popular messaging platform, which claims to have over 900 million users.

Telegram has expanded its crypto footprint this year, with millions of gamers using the messaging app to play tap-to-earn games like Notcoin, as well as Hamster Kombat, Catizen and Yescoin in the hope of earning corresponding tokens on TON blockchain.

Notcoin’s NOT token went live on TON blockchain in May, peaking at a market cap of around $1.5 billion before dropping back to its current $782 million level, according to The Block’s Notcoin Price Page .

Capitalizing on the games' explosive growth, Telegram also introduced a mini-app store and an in-app browser with support for Web3 pages in July.