Base Head of Growth: Custom Tag Feature for Applications Now Live on Base
Odaily reported that AntonioGarcíaMartínez, Head of Growth at Base, posted on X stating that developer code allowing applications or protocols to add their own tags is now live on Base. This feature will provide chain-level attribution data for activities on the Base chain.
He stated that this mechanism can support new business models for different applications and will serve as a data source for various future Base reward programs.
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