Instacart partners with Gopuff to add instant delivery to marketplace, expand ads reach

Bitget2026/09/22 13:04

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Instacart struck a U.S. partnership with Gopuff that will add Gopuff’s on-demand offering to the Instacart Marketplace.
Gopuff will fulfill orders placed via Instacart using its micro-fulfillment network, targeting delivery in as fast as 15 minutes.
The deal expands Instacart’s advertising business as Gopuff adopts Carrot Ads to run ads on its own digital storefront.
Instacart Ads campaigns will extend to Gopuff and BevMo! shoppers, broadening reach for more than 9,000 brand advertisers.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Instacart - Maplebear Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: 202609220900PR_NEWS_USPR_____SF53566) on September 22, 2026, and is solely responsible for the information contained therein.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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Instacart partners with Gopuff to add instant delivery to marketplace, expand ads reach

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