NICE says Merlin Entertainments adopts CXone platform across global attractions

Bitget2026/10/07 11:02

NICE disclosed Merlin Entertainments adopted its CXone platform to run AI-driven guest service across more than 140 attractions. Rollout spans trip planning, ticketing, reservations, in-park support, post-visit engagement, aiming to cut effort, lift resolution, improve loyalty. Merlin reported “Likely to Recommend” rose to 9.3 from 8.3; helpfulness CSAT increased to 9.4 from 8.3. Issue resolution improved to 95% from 75%; call answer rates climbed to 93% from 78% during the past year. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. NICE Limited published the original content used to generate this news brief via EDGAR, the Electronic Data Gathering, Analysis, and Retrieval system operated by the U.S. Securities and Exchange Commission (Ref. ID: 0001178913-26-004729), on October 07, 2026, and is solely responsible for the information contained therein.

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